History

Waterway, Wilhoit, Worfel & Bronsink, LLC was founded in 2006.

Founded in West Michigan in 2006, the firm “Waterway, Wilholt, Worfel, and Bronsink” (WWWB) was created by four wonderful women who had a heart and passion to change lives. While most Trust companies focused purely on high-net worth cases, these women offered their services, and expertise to any and every family or individual who needed their help. They pioneered the Trust Services industry we see today.

In 2020, after being acquired by LFN Advisors, Inc., WWWB was rebranded WWWB Trustees with the goal to become America’s most recognized and trusted Trustee, Guardian, and Conservatorship business. WWWB Trustees is actively pursuing acquisitions of similar firms across the country and simultaneously creating the industry’s first homogenous system ensuring standards of care and quality.